OrbCare, a healthtech company based in Toronto, has announced the close of its seed funding round, raising $2 million in equity financing.

“One of our strategies is to prove to ourselves that we have a well-defined, operational company.”

The round was led by iGan Partners, a Toronto-based early stage healthtech VC, and saw participation from its network of co-investors, which were undisclosed. This marks the first round of funding for the company, and its total funding to date. The investment will go towards sales and operations and helping OrbCare increase its presence in North America, focusing on the US.

The company has developed software looking to fix inefficiencies that exist within the healthcare system. Orbcare’s platform includes features such as phone integrations, e-referral agents, and an AI chatbot called Orbie. The company markets its software to large medical practices including doctor offices, as well as enterprises. The software aims to cut down on time spent answering phone calls, requesting referrals, and calling patients to remind them about appointments.

“Orbcare is focused on aggregating data in the cloud from a multitude of endpoints,” the founder and CEO, Manny Abraham, told BetaKit. “We make use of its ability to use that to better service the operational efficiencies for individual practices, and the ability to return a greater ROI. That’s our goal.”

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